How to set up an Amazon Seller account

Go to (if selling in the UK) or (if selling in the US) and click “Start selling”. 

Input your name, email, a password and verify your password by re-entering it.

  • Your password must be at least 6 characters long.
  • You do not have to use the company email at this point.

Once you have created a login you will need to provide Amazon with:

  • A legal business name, address, and contact information
  • A company email address that can be used for the account – (set this up before registering an Amazon Seller Account, as it will receive important emails almost immediately)
  • An internationally-chargeable credit card with a valid billing address
  • A phone number where you can be reached during this registration process
  • Your tax identity information.

Decide which selling plan you intend to use; a professional plan or an individual plan account.

  • The professional plan lets you sell an unlimited number of products and pay a £25 (excl. VAT) monthly subscription fee. Professional plans are eligible to have products compete for the buy box.
  • Individual plans pay no monthly fees, but must pay £0.75 per item sold instead. There are certain product categories Amazon prevent individual plan sellers from listing. You can only sell up to 40 products a month.
  • Both Professionals and Individuals pay additional selling fees when an item sells.
  • You can change the type of plan at any time.

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